Elevate | Persevere | Inspire | Conquer


EPIC Lifestyle Brand is a clothing brand conceived in 2012 and started in Southern California. EPIC was created through the collaboration of friends who believe that if you want success in life you have to take the necessary steps to make it happen no matter how tough the journey may seem. The idea to create EPIC was not created for leisure but out of necessity.  

The EPIC acronym represents the four conditions we must use to navigate through everyday life:

 ELEVATE - To separate your thoughts and actions from  that of negativity no matter the situation.

PERSEVERE - Times will be tough but always remember that tough times don't last, tough people do.

INSPIRE - Always work to be an inspiration to yourself and others. It's the best source of motivation.

CONQUER - Success will come. Its going to be a process and may not come when desired but never give up.


Individuality and self expression are two traits that we as individuals have all control over. Most people express themselves through their style of dance, language or appearance. That's why we choose fashion as the vessel to spread our message. We at EPIC Lifestyle Brand like to express ourselves through what we wear because we  believe that how you dress dictates how you feel, think and act. When you dress good, you feel good.  When you feel good, you think good. When you think good, you live good.